Global and local wine trends – Wine consumers – Part 6

Global and local wine trends – Wine consumers – Part 6

Dr. Nadia van der Colff Consumer Solutions 20 May 2021   In this blog post (the last in the Wine Consumer Series brought to you by Sauvignon Blanc SA), current global and local consumer trends are addressed with some insights relevant to South African wine and...
Consumer research with impact – Wine consumers – Part 3

Consumer research with impact – Wine consumers – Part 3

Dr. Nadia van der ColffConsumer Solutions5 March 2021   In this blog post (the third in the Wine Consumer Series brought to you by Sauvignon Blanc SA), guidelines for consumer research with impact will be provided. Considering the pearls and pitfalls of consumer...
The South African “Wine Culture” – Wine consumers – Part 2

The South African “Wine Culture” – Wine consumers – Part 2

Dr. Nadia van der ColffConsumer Solutions3 March 2021   In this blog post (the second in the Wine Consumer series brought to you by Sauvignon Blanc SA), the South African “wine culture”, with some wine trends are discussed. Significant findings are reported to...